Sarah’s nature experiences in Småland

Beautiful hikes, wild animals and scenic accommodat…

Health & relaxation

Enjoy health and relaxation in Småland. Treat yours…

Discover Småland

Småland is forests, meadows, pastures, and shimmering lakes. The forests stretch for miles and invite you to hike, pick mushrooms and berries. Here, you can experience absolute silence, only interrupted by birdsong and possibly the tread of the king of the forest – the moose. This is where Emil of Lönneberga (that boy Emil) and The Children of Noisy Village lived their lives in Astrid Lindgren’s books. The red cottages and fields look exactly as they did then. Welcome!


Holiday in Småland

Sara Kroezen, a copywriter based in Amsterdam, has shared her experiences from a holiday in Småland. She travelled with her family, husband Tom and daughters Emma and Mia, to discover Småland like a local – a summer holiday in a typical Swedish cottage in Vimmerby.

Camping with the Family in Småland

Experience camping with the family in Småland and on Öland – where adventures await around every corner and nature becomes your playground. Here you’ll find family-friendly campsites with swimming, play areas, animals, and activities for all ages. From forests and lakes to sea and beach, the region offers settings that suit both young and old campers. Pack the caravan, tent, or motorhome – and create memories together.

Zwei frisch zubereitete Teller in einem Restaurant werden serviert.

Food & drink

In the south of Sweden in the region, Småland locally and organically produced food is cherished. Learn more about what local food in Småland is about.

Astrid Lindgren

Most people have strong feelings about Astrid Lindgren and her books. She continually reaches new readers and continues to shape our view of humanity and the world. Her authorship transcends all boundaries – she is read by all generations across all continents.

Play, eat real cheesecake, or pet a moose

There are plenty of adventures to be found in Småland, whether you’re looking for a unique accommodation, a beautiful lake to paddle in, or somewhere to have dinner.


Things to do in Småland

Eat polkagris (rock candy) in Gränna, bike by Lake Åsnen, or visit Pippi Longstocking at Astrid Lindgren’s World. Find your next adventure here.


Astrid Lindgrens World

IKEA Museum

Kalmar Castle

Bike through Filmlandskapet Småland

Experience all of Småland

Our landscape is diversed. Here you will find forests, meadows, pastures, sparkling lakes, and an exciting coastline. Each part has its unique characteristics and specialties, and perhaps your hear…

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Our landscape is diversed. Here you will find forests, meadows, pastures, sparkling lakes, and an exciting coastline. Each part has its unique characteristics and specialties, and perhaps your heart beats especially hard for a particular corner of Småland. It is, in any case, the incredible diversity that makes Småland so unique. So welcome to explore our landscape, whether you head south, north, or east.

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